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About Smeg

Vittorio Bertazzoni started Smeg in Guastalla, a town close to Reggio Emilia in northern Italy. They started as blacksmiths, expanded to cooker construction and in no time had product lines running for various types of goods. They had goods like sinks, hoods, and coloured retro 1950s refrigerators. These Smeg products went on to become household names all over the world. These new professional divisions provide products for restaurants and equipment for health and medical purposes. Today, the brand continues its entrepreneurial journey with its third generation of owners. It has 16 subsidiaries in the US, UK, Asia and Australia – and now you can buy from Smeg online at Bash.

Get a Complete Range of Home & Kitchen Essentials at Smeg

Not only has Smeg solidified its position in the home appliance industry, but it has also ventured to new markets. So check out their range of Smeg kitchen and home products at Bash.

  1. Major Appliances

    • If you need white goods of any sort, this range has got you covered. It has built-in ovens, microwaves, refrigerators and dishwashers. With that said, the Smeg coffee machine is an excellent choice. It is a compact coffee machine with a Smeg milk frother, touch control colour display and 13 programmes for you to choose from.
  2. Minor Applications

    • Smeg products are your ultimate kitchen appliances like Smeg kettles, mixers and juicers. Smeg toasters have four-slice or two-slice options and are extremely vibrant in colour too. The Smeg mini-kettle is a pint-sized powerhouse that fits into any space. Available in all the Smeg colours, the Smeg cream kettle is also a bestseller.

What Makes Smeg Stand Out

Smeg offers some notable advantages to those who purchase its products. Some outstanding pointers are listed below:

  1. Modern Technology

    • Smeg products bring technology into the market. Whether it be the range of Automatic Bean to Cup Coffee Machines or the Galileo Multi-cooking Technology for ovens, the brand has always kept modernisation levelled up with all their products.
  2. Supreme Style

    • According to Smeg, style is the way a product interacts with its environment and allows consumers to engage with it. This builds a relationship with the user that goes beyond purely functional considerations. Smeg has done extensive research on aesthetics and style to come up with this concept. And this is evident in each of their products, such as the Dolce & Gabbana-Smeg kettle and toaster.

Made in Italy, Bought to You By Bash

Smeg is now one of the top producers of household appliances. The Smeg Group is recognised as one of the leading ambassadors of the 'Made in Italy' standards, thanks to the priority placed on product quality, technology, and design. You can bring these standards to your house, too, with Bash. Shop now!

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