The Emergence of Amazon
Amazon was founded in July 1994 by CEO Jeff Bezos in Washington. It was initially an online marketplace for books, gradually expanding its products and services to include items in a myriad of niches and providing APIs for web developer applications. With over 27+ years of experience in the eCommerce and data services domain, the Amazon online space has become the leading shopping platform in the world, loved by all.
What Made Amazon so Popular?
Since its inception, Amazon has always been the top eCommerce and digital service platform and continues to maintain its position in the market, easily beating competitors like Alibaba, Walmart, Otto, and many others. We have gathered some pointers to help you analyze the secret sauce of Amazon’s success:
Amazon’s online store offers a personalized shopping experience to all its customers. Anyone can buy an endless number of products in nearly 30+ domains present on the Amazon app with just a simple click.
Amazon is the first online retail platform that allows third-party business owners to sell their products like clothes and home products with a minimal fee. This makes the Amazon online space home to a ton of products resulting in an enhanced shopping experience.
Amazon has a customer-friendly interface that can be easily handled by people of all ages effortlessly. This allows the Amazon online space the possibility of a wider buying audience resulting in massive revenue.
Amazon provides space for customer reviews on all of its products. Not only can you write a review, but you can also upload pictures and videos and openly express your views on the quality of the product. This practice helps build the much-needed brand-customer trust especially required for technology-based products.
When Did Amazon Start Selling Things Other Than Books?
Amazon started as an online marketplace for books and later on included multiple products on its interface. Following is a rough timeline of the products included on Amazon’s platform over the years:
It was founded in July 1994 as an online marketplace for books.
In 1997, Amazon started selling music and videos.
In August 1998, Amazon began including products like CDs and DVDs on customer request.
In 1999, Amazon began selling home goods, electronics, toys, and many other products.
Around this time, they also included apparel like women’s and men’s clothing. The clothing section grabs the attention of millions across the globe and has become specifically popular for its attractive women’s clothing range.
Shop the Amazon Range at Bash
Bash is proud to offer Amazon online store collections in South Africa. Get your hands on all your favorite quality products at the best deals and offers. Amazon is home to a wide variety of products like gadgets, household products, men’s, women’s, and kids’ clothing, along with many other products. Shop with us at Bash and have your order delivered to your doorstep with just a few simple clicks.
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